Another spectacular ad from Emirates

Some of you may recall the ad that Emirates ran last August, showing a member of their cabin crew standing atop of the world’s tallest building, the Burj Khalifa.

The “We’re on top of the world” advertisement unsurprisingly went viral. In the UK version, which has had more than 7 million views, passengers were welcomed back to Dubai after it was added to the UK’s amber travel list.

Many people questioned whether the ad was real or fake. Those claiming the latter suggested a green screen was used but were soon proved wrong with the release of this subsequent video:

The lady featured in the ad, Nicole Smith-Ludvik, is in fact a professional stuntwoman from the USA.

Now Emirates has worked with her again and come out with a sequel ad for the Dubai Expo Expo filmed against the backdrop of the iconic Emirates A380. The new video, which finishes with a flypast over the impressive Al Wasl dome at the Expo 2020 Dubai site, can be seen below:

The Dubai Expo – a celebration of human brilliance and accomplishment – is on now and runs until March.

The ‘how they made it’ video for the latest ad can be seen below:


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